It can be disheartening to not sell straight away. As frustration rises, it is natural to consider throwing in the towel and giving up, removing the property from the market and deciding reluctantly to stay where you are. But what if there was a way to give things a little boost so that you can sell your home and move to the property you’ve been dreaming of?
Whether you are already on the market and haven’t found that buyer yet, or you had a sale but it fell through, you probably need a refresh to boost your marketing to get a sale before the end of the summer.
These tips should help you find success:
Gather information
First, you need to take a look at the marketing and interest that you have had – has there been any constructive feedback? Have you had any offers yet? Have other properties similar to yours already sold?
Analysis
Carefully consider the information that you have gathered. How many viewings have you had? How does your property listing compare to other properties that have sold?
Be reasonable
Of course, we all want our home to be worth a lot of money, but if you have had low viewing numbers and/or low offers, it may be time to consider a price reduction.
Refresh
Is the marketing of your property showcasing things in the best way possible? Maybe it is time to consider re-taking the photographs or rewriting the description to encourage more viewers.
Implementation
Come up with a plan to refresh and renew your marketing and implement it as if it was a new launch to the market to try a recreate that buzz that you had when you initially marketed the property.
Fisher & Partners can advise you on this process, and of course, we will also relaunch the property through our internal systems to match it up to buyers on their database. The idea is that if it is all starting to feel a bit stale and same-y, reinvigorate the marketing and spice things up a bit.
Make the most of the summer weather with new sunny photographs, and perhaps consider staging some areas of the property for the images. And, if the price is a little high compared to other properties that have already sold, maybe an adjustment will help you achieve a sale.
Inactivity is the worst thing you can do when a property is not selling. Doing nothing will certainly not encourage a sale and will result in… well, nothing. Be proactive and change things up, and you will be negotiating offers in no time.
After sitting on the market for too long last year, the owners of this breath-taking family home in Ascot recognised the need for a new and more dedicated estate agent. Through our innovative marketing approach and sheer determination, Fisher & Partners successfully sold it in less than six weeks on the market.
To find out how we could help you sell if you are stuck in a rut, we would be delighted to help you so please get in touch.